Kyle Cooley in his studio.

Home Video Studio owners typically come on board armed with knowledge and experience in some of the areas required for a successful video business but not all. For instance, a highly technical person may want help with ways to market their skills, or a highly creative or gregarious person may not know much about computers and software. The beauty of HVSN is that we help new owners round out there experience with training in the areas they need to work on. That's the case with with our January Owner of the Month Kyle Cooley of Cooley Video Services, who came to us from a technical background looking to fill in the gaps to turn his love of video technology into a video business. After a few short months and still part-time, Kyle is meeting the "well-rounded" challenge, applying what he's learned, and seeing results already. "I knew I needed help filling the gaps that I had in my skills and capabilities," says Cooley, "and I didn't want to spend my time reinventing the wheel when Robert had done all the work and shown its value."

Kyle has always been intrigued by technology and gadgets. Even before computers became part of our daily lives he was a kid dabbling in all things electronic, and when personal computers came out he took the plunge, purchasing what was sure to seal the sum of all PC's - a Macintosh SE/30 complete with a black and white 9" screen. Thus began the journey that still finds him in front of a Mac, though a bit more powerful, editing video for his clients.

Growing up in Amherst, Ohio Kyle attended college at Eastern Michigan University as an Industrial Technology Education major. "That means ‘a shop teacher'," laughs Cooley. Kyle has faithfully taught for many years in the Monroe, Michigan school district passing on his love of technical and mechanical applications to appreciative students. He currently teaches Graphic Design, Drafting, Electronics and Metal shop. 

So how does the Home Video Studio story begin? "Somewhere, someplace a long, long time ago on the internet," Cooley remembers. If it's a little hazy it's because Kyle is a man of deliberation, taking about ten years to see if and how he could turn a passion into a profession. Cooley's is also a story about how a kernel of desire may lie dormant for a season or two, but the right circumstances will wake it up again.

"It definitely took a long time to happen," remarks Cooley. "I recently found an email from Robert inviting me to a Show and Tell from 2005. It's always been in the back of my mind for years but the planets definitely aligned this last year when my circumstances allowed me to take the leap."

Recently Kyle had been driving the 100 mile trip from Michigan back to Ohio regularly up to and after his father's passing as he was the executor of his estate. The day he signed the final papers with the lawyer and was heading out of town, for possibly the last time, he passed Tony and Lori Melendez's Home Video Studio in Downtown Amherst, his old home town. "I had always meant to stop in. I got all the way to the outskirts of town and said to myself that if I didn't check out their business then I would regret it forever. So I turned around and went back to their store. Tony sat down and talked with me for almost an hour and lit the fire that got me started on the path to becoming a Studio Owner."

"if I didn't check out their business then I would regret it forever."

After that chat it didn't take nearly as long to get moving, and Kyle was installed weeks afterward. He hit the ground running and has been busy since that day in July of last year.

We caught up with Kyle a few weeks ago while he was enjoying Christmas vacation and working on a customer's video project. He was gracious in offering some insights on his new business:

Do any significant days and/or projects stick out so far?

The first time a customer came in a large bin with a whole life's worth of film and a variety of video tapes, and didn't blink as they wrote a large check and went on their way. It was all I could do not to have my jaw drop before they left.

Who are some of your influences?

My parents were fantastic people who worked hard, had all the important things in life, and gave us kids everything we needed to succeed. And of course Steve Jobs deserves a shout out. If not for him all our computers and cell phones wouldn't be as near a satisfying experience as they are.

What, so far, do you deem vital to success at this business?

What's worked for me is to immerse myself in all things HVS. Listen to the conference calls. Read and reread all the guides. Read all the interviews with other owners. Look at everyone's websites and studio Facebook pages. Talk to the other owners and get their opinions on different things. While I was waiting for my install I listened to every conference call back to 2012. That really made me feel like I knew most everyone in the HVS family it really fired me up and gave me the confidence to pursue the dream.

What are some goals?

Grow the business and put my 3 girls through college. And there's this store front I have my eye on ;-)

What part of the business comes easy for you? What part of the business is difficult?

I love the technical stuff even when it's hard. I'm always trying to make the workflow run quicker/easier while still keeping a quality final product. I love it when 3 or 4 projects are whirring along at the same time. On the difficult side, I'm not a natural people person which makes a few things a little more challenging, but I'm working at it and getting better every day.

Any sayings, quotes, or aphorisms that you adhere to that apply to your business?

To the steady goes the prize. Or as my Dad used to say: Inch by inch it's a cinch. Corny but true.

What are some prominent lessons you've learned so far?

Stick with the plan and don't overthink things. You don't have to do everything at once but you have to keep plugging away at it.

Congratulations to Kyle Cooley of Cooley Video Services in Monroe, Michigan our Studio Owner of the Month!

Kyle Cooley
Monroe MI

If you would like to find our more about becoming a Home Video Studio Owner call 800-464-8220 or go to www.myhomevideostudio.com.

Join us! Saturday, February 7, 2015 and learn how you can run your own profitable video production business from your home.

We’ve got another exciting and life-changing Home Video Studio Show ‘N Tell Saturday coming up this week! Join us on Saturday, February 7, 2015 and learn how you can run your own profitable video production business from your home.

My studio made over $19,000.00 in January - and I was personally in the studio only three weeks of the month! Join us at Show ‘N Tell Saturday and I will tell and show you how I did it and how you can do the same thing! I’ll show you how your new studio will make tons of money and much more.

Here’s what we’ll cover this Saturday:

• ·      The 27 Profit Centers including our newest service – transfer to the DVA and the Digital Video Archive Cloud.
• ·      An overview of the HVS training.  We have a huge training event coming up in early March. You can attend.
• ·      The three equipment packages – What gear do you need in your new studio?
• ·      The five essential secrets of the HVS system – What they are and how they can work for you.
• ·      Financing (if you need it)
• ·      Financial goals and expectations.
• ·      What’s it like to run your studio on a daily basis?

It costs nothing to attend Show ‘N Tell Saturday. In fact, we will pay all of your travel costs (i.e. your airfare, mileage, hotel, car rental, meals, etc. should you decide to join Home Video Studio this Saturday).  We don’t care what the plane ticket costs and you shouldn’t either.

It’s Monday as I write this, and I want to ask you a couple of questions: What did you think about as you got out of bed and got ready for work this Monday morning? What were you thinking about on your drive to work? If you’re like most people you were thinking about your family, your kids, that vacation you want to take and, in general, all the things you would do if you weren’t working.

Are you tired of building someone else’s dream? Spend the weekend of February 6^th and 7^th with me and I guarantee it will change your life. You’ll never have to make that drive to work again. I can show you how to have a great lifestyle and a great business.

Here’s another fact: In less than seven days you could own your own video studio. I guarantee that you will jump out of bed every day after that! You will love working in your own studio and enjoying the Home Video Studio Lifestyle. 

Dan Weiniger and his daughter in studio.

What is the HVS Lifestyle?

• ·      Family flexible - Full time hours are 9:30 am to 11:30 am and 1:30 pm to 5:30 pm. Monday trough Friday.
• ·      Work when you want to work. Play when you want to play.
• ·      Never miss your child’s soccer game or cheerleading event.
• ·      Take the kind of vacations you want, when you want to take them.
• ·      Build your dream and a legacy for your family!

My motto is: “work hard, play hard.” Yep, you’ll do well in this business but first you have to get here! Jump on a plane or jump in your car and come to Indianapolis, Indiana for Show ‘N Tell on Saturday, February 7^th.

The first step is to call me to discuss your interest. I know you will have questions. You’ve got that one question that is burning a hole in your pocket right now so call me.

Call me today and we can chat: 317-358-5932 or 866-714-1956.

Email me! Robert@homevideostudio.com.

May the force be with you...

P.S. Oh… by the way, did I tell you that we have many traditions at HVS? Eating is one of them and you are invited to our Pre-SNT dinner on Friday night at 8:00 pm. It’s our treat! Let ‘s get to know each other. Join us for dinner as well on Friday, February 6^th at 8:00 pm.

Robert Hanley

CEO and Founder

Home Video Studio

Miguel Salas of Jacksonville, Fl