|Tony and Lori Melendez at 2016 Hanley Awards|
Tony and Lori Melendez, Home Video Studio owners from Amherst, Ohio, reached a milestone in their Home Video Studio career last spring. Tony puts it like this, "Robert (Hanley, founder and president of Home Video Studio) told us that the day we bought a Home Video Studio we'd never forget the date," says Tony, "and he was right! We decided to become studio owners on May 11, 2002 and we have always cherished that day."
That makes Tony and Lori fourteen year veterans with Home Video.
Tony and Lori’s involvement with Home Video Studio came by way of a “happy accident.” Tony was a freelance videographer who picked up the phone looking for some advice.
Tony explains, "I had taken on a wedding job and was looking for some technical support and I happened to pick up a Videomaker magazine and saw an ad for Home Video Studio. I was hoping to reach a video expert and soon I was talking to a stranger named Robert Hanley who not only pointed me in the right direction for my technical problem but advised me on some pricing as well."
Of course Robert also advised him of the benefits of affiliating with Home Video Studio and after that call one thing led to another. Tony and Lori were attracted by the notion of being in business "for yourself, but not by yourself." They attended a "Show N Tell Saturday" in Indianapolis and on a red-letter day in May they became studio owners and have enjoyed the income, support, expertise and camaraderie that successful Home Video Studio owners enjoy ever since.
“You have to have a vision, you have to have a picture of the future you want."
- Tony Melendez
What are some of the keys that make for this success and longevity? If you're looking for secrets or shortcuts there are none (except for Home Video Studio itself). Tony and Lori simply exhibit that age-old traits that work:
“You have to have a vision,” says Melendez, who started his business in his home and operated out of it for nearly eleven years before moving into a studio store, “you have to have a picture of the future you want.”
|Tony and Lori at Getaway 4 in 2004|
Tony and Lori have worked as a team their entire married life. Tony spent his career as an educator - teaching and coaching – and, until 2011, ran his business alongside these demands, first on his own and then as a Home Video Studio owner. "A mentor told me when I first started teaching not to put all my eggs in one basket," says Tony. Some teachers paint or clean windows on the side. I liked video so I started my own video business and worked it in the evenings, on weekends and in the summer." Lori, who has a background in marketing and also ran a successful daycare, has partnered with him from the beginning.
Together Tony and Lori took the daily steps necessary to fulfill their dream. It wasn’t an accident. It was planned and cultivated.
Tony and Lori have also won many Hanleys, international awards for creative excellence, at the HVS Annual Getaway held each year. Among these honors are Studio Owners of the Year, Rookies of the Year, Best Video Production, Best Wedding, Best High Concept Video, Best Sports Scholarship Video, Best of Show and Studio Store of the Year.
Want to start your own Home Video Studio? Call 1-866-7141956 or go to www.myhomevideostudio.com.