Thursday, March 26, 2015

Our Top Studio Took in Over $20,000.00 in Two Weeks! Join Us for Show 'N Saturday on Saturday, April 18!

Learn How You Can Start & Run Your Own Studio!
We’ve got another exciting and life changing Home Video Studio Show ‘N Tell Saturday coming up in about three weeks! Join us on Saturday, April 18, 2015 and learn how you can run your own profitable video production business from your home.  Our top studio took in over $20,000.00 in the last two weeks!

Here’s what we’ll cover at Show 'N Tell Saturday!

·      The 27 Profit Centers including our newest service – transfer to the DVA and the Digital Video Archive Cloud.
·      An overview of the HVS training.  We have a Basic training event coming up in April. You can attend!
·      The equipment packages – What gear do you need in your new studio?
·      The five essential secrets of the HVS system – What they are and how they can work for you.
·      Financing (if you need it)
·      Financial goals and expectations.
·      What’s it like to run your studio on a daily basis?

It does not cost anything to attend Show ‘N Tell Saturday. In fact, we will pay all of your travel costs i.e. your airfare, mileage, hotel, car rental, meals, etc. should you decide to join Home Video Studio this Saturday.  We don’t care what the plane ticket costs and you should not either.

What is the HVS Lifestyle?

·      Family flexible - Full time hours are 9:30 am to 11:30 am and 1:30 pm to 5:30 pm. Monday trough Friday.
·      Work when you want to work. Play when you want to play.
·      Never miss your child’s soccer game or cheerleading event.
·      Take the kind of vacations you want, when you want to take them.
·      Build your dream and a legacy for your family!

My motto is: “work hard, play hard.” Yep, you’ll do well in this business but first you have to get here! Jump on a plane or jump in your car and come to Indianapolis, Indiana for Show ‘N Tell on Saturday, April 18th

The first step is to call me to discuss your interest. I know you will have questions. You’ve got that one question that is burning a hole in your pocket right now so call me.

Call me today and we can chat: 317-358-5932 or 866-714-1956.

You can also email me at

May the force be with you...

Robert Hanley
CEO and Founder
Home Video Studio

Monday, March 16, 2015

Robert Hanley & Home Video Studio's Flagship Studio - Living the Dream!

Robert Hanley
Every day on a busy street in downtown Seattle the door to Starbuck’s very first store opens, as it did forty-three years ago, inviting customers to enter, to smell, and to sip its earthly delights. Every night tens of millions of sports fans begin their bedtime ritual by clicking on ESPN’s SportsCenter as it broadcasts from the same Connecticut location where it all began in 1979 with a small live audience. It’s comforting to know that, in a world that changes so quickly, some things built on simple principle and sheer quality still thrive from the roots up. Such is the case with Home Video Studio’s first ever and flagship studio located in the Castleton area of Indianapolis, Indiana.

One morning, over twenty-five years ago, Robert Hanley, too, opened his doors with a dream of providing “Video Services for Everyone”. Hanley had begun his video career strictly as a producer/director/editor, but he soon found that he was tiring from the “feast and famine” life of living project to project. Taking the knowledge and experience he had gained he retooled his production business into a video production services business. This new company would focus on offering video services that other production companies couldn't or wouldn't offer but that were definitely needed. Soon Hanley had created a cottage industry by focusing on transferring old 8mm, Super 8mm and 16mm films and tapes, as well as Photo Video Keepsake montages, editing, and duplication.
Hanley on location 1986 Mohave Desert

From this initial enterprise over sixty similar studios have launched all over the United States, Canada, and even Sweden. Yet, the principles he built this video services “empire” upon (a Star Trek fan, Hanley calls them Prime Directives) are alive and well in the daily operations of the flagship studio.

“This is a working studio,” says Hanley, “and it’s a valuable part of Home Video Studio in many ways. The first is that is a profit center. We made nearly $20,000 in January, which is typically our slowest month by far – and that was with me out of the office for a week attending the Consumer Electronics Show.”

Second, it is a way to stay in touch with the marketplace. Hanley explains: “My day could easily be consumed by the affairs of running an enterprise that has over sixty members as well as several staff members. But my office is directly above the studio, and I make it a point to be involved in the retail side of our flagship operation. Markets change, technology changes, people change…and I want to keep my finger on the pulse of our end users.”

Which brings us to the third way Home Video Studio – Castleton operates, namely as a sort of laboratory. “We have over sixty studios who look to us for new ideas, new direction, and new technology suggestions,” Robert points out. “We use our flagship location to test new equipment, different operations procedures, new software and technology…lots of things. We have proven plans that work for the studio’s success, and they are conceived and tested here at our studio before we disperse them out to the other studios.”

Robert Hanley CEO, Home Video Studio
A great example of this lately has been Facebook advertising.  As most people know advertising is expensive, no matter the medium. Robert had never tried Facebook advertising but had a hunch it would be a great fit for advertising video services. Not wanting to recommend it until he had some solid numbers on its effectiveness he put Facebook Ads into the old “test tube” to see what might happen. What happened has been a smashing success, more than Hanley has seen with any advertising medium in many years. “Now we are relentless with Facebook Ads. We run them seven days a week. But we wouldn’t have known without this studio doing a little testing first. Now I can recommend it to any studio with no trepidation – in fact if a studio isn’t doing Facebook Ads I get concerned!”

Like any successful enterprise Home Video Studio – Castleton has a great team, and many of the staff there look after the studio while performing tasks for the HVS parent company as well.  Hanley remains the most hands-on with marketing, advertising, and managing sales leads for the studio. Teaming with him is Bob Brown, who has known Robert from the beginnings of HVS many years ago. Bob is a sales veteran and a filmmaker and photographer in his own right. Cheryl Roy is Robert’s personal assistant and handles many accounting and administrative chores for the sixty plus studios as well. She came by Home Video Studio as a customer, liked the vibe, and came on board a short time later. Cheryl’s flagship studio duties include a lot of face-to-face time with customers taking orders and handling customer service. Devin Hall makes sure the work gets done as HVS – Castleton’s lead technician and production supervisor.
Robert & Denise Hanley at the 13th Annual Hanley Awards

Robert continue to help others around the country and the world open their own studios. It’s nice to know that the studio that began it all is still opens its doors every morning with the same convictions that it did over twenty-five years ago – to provide Video Services for Everyone. Email Robert Hanley at or call him at 317-358-5932 for help in start your own video studio.